Assistant Marketing Officer (Content)
Responsibilities:
• Create and manage organic and sponsored content in both Chinese and English for the company website.
• Write compelling feature articles to drive organic traffic, engagement, and conversions.
• Curate and schedule outgoing email and push notifications to enhance audience engagement.
• Collaborate with designers to create graphic design materials and prepare copywriting in both Chinese and English for eDMs and other digital assets.
• Work closely with internal teams to plan and execute marketing campaigns.
• Perform ad-hoc tasks and projects as assigned.
Requirements:
• Bachelor's degree in Journalism, Communication, Marketing or related fields.
• Minimum 1 year of digital marketing or editorial experience.
• Excellent copywriting skills in both English and Chinese.
• Knowledge in content writing, SEO and WordPress.
• Well-organized, self-motivated, detail-minded and able to multitask under tight deadlines.
• Proficiency in digital marketing tools like Google Ads and Google Analytics is a plus.
• Familiarity with design tools such as Adobe Illustrator, Photoshop, or Canva is a plus.
• Keen interest in fashion, entertainment, and lifestyle trends, with a passion for online shopping.
• Fresh graduates are welcome and less experience may be considered for Marketing Assistant.
Portfolio Submission:
To enhance your application, we kindly request that you include a portfolio showcasing your marketing campaigns and copywriting. Thank you!